Friday, January 10, 2014


 Forward Thinking Initiatives’ Youth Entrepreneurship Academy
                          Presents:   ART-repreneurship for Teens

A unique, after-school adventure for middle and high school students, interested in music, art, dance or theater.

In cooperation with the St. Petersburg Greenhouse, St. Pete Chamber, Creative Clay Studio,  Florida Craftsman Gallery,  St. Pete Opera Company and St. Petersburg College

Forward Thinking Initiatives (FTI), a Tampa Bay non-profit that has been teaching youth entrepreneurship for nine years, is partnering with The St. Petersburg Greenhouse to help foster youth entrepreneurship in the community. FTI and the Greenhouse are set to launch the first, youth entrepreneurship academy program on February 17, 2014. 

The kick-off program will be ART-repreneurship. When you are working in the arts, it’s not always apparent that YOU are the product you have to sell.  If you want to be a fine artist, designer, dancer, musician or actor you must also have the business skills to promote your own work.  This program is designed to help teens who aspire to become artists, back up their artistic abilities with business skills that will support their passion.

What students will learn:
How to launch your own business in the arts
Website development for artists
How to market yourself/your portfolio/your product for school or career
Understand if your idea is a real opportunity?
Meet professional artists/entrepreneurs and learn how they got their start.
How galleries select their artists
Career opportunities in the arts

Cost:     $260 for the full program
Dates:  Monday, February 17 – March 27, 2014
Time: Kick Off from 1-3 pm (President’s Day) and all other days  4:30 – 5:30 pm
Locations: (various locations see registration link for details)

Contact Debra Campbell for a class schedule at 813 760-7860 or email

ART-repreneurship Class Schedule

Class 1   Kick Off    Monday,  February 17,  1:00 – 3:00 pm.  
   At Creative Clay Studio, 1124 Central Ave. St Petersburg

1.     Introduction to all the young artists
2.     How to come up with a business idea
3.     Create a company from soup to nuts.  Students develop a wearable art product, or other creative arts concept to form a company  (complete with pricing and marketing strategy).

Class 2   Thursday, February 20,  4:30 - 5:30  pm.
   At the Greenhouse, 440  2nd Ave. N. St Petersburg

1.     Discussion about what is an entrepreneur.
2.     Create a “pitch” that can be used as a resume (creative resumes, videos)
3.     Interviewing for a job in the arts

Class 3   Thursday, February 27, 4:30 – 5:30 pm.
   At the Greenhouse, 440 2nd Ave. N. St Petersburg

1.     How to spot an opportunity.
2.     Packaging your portfolio
3.     Panel of artists talk about how they market and sell their work

Class 4   Thursday, March 6, 4:30 – 5:30 pm.
Florida Craftsman Galleries  (Meet promptly at 4:30 )   501 Central Ave. St Petersburg

1.     Meet the Executive Director and Gallery Manager of a top St. Pete gallery.
2.     Learn about art trends, how to sell art and how a gallery operates
3.     Tour the Art Loft and see 18 artist studios

Class 5   Thursday, March 13, 4:30 – 5:30 pm.
At St Pete College (downtown campus) 244 2nd Avenue N. St.     Petersburg

1.     Artist Website Development

Class 6   Thursday, March 20, 4:30 – 5:30 pm.
At St Pete College (downtown campus) 244 2nd Avenue N. St.     Petersburg

1.     Artist Website Development
2.     Artist panel talk about marketing themselves and career skills

Class 7  Thursday, March 27, 4:30 – 5:30 pm.
   At St Pete Opera Company,  2145 1st Ave. S.
1.     See theater management up close
2.     Q & A with professionals in the performing arts

Other FTI Greenhouse Programs for Teens (coming soon)

Entrepreneurial Thinking  Build a Business for Teens
Green Business at the Greenhouse
Toys and Games Serious Business
Business and Technology
The Business of Sports
International Trade

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